Have you noticed the recent trend among YouTube influencers? YouTubers are leaving the platform in increasing numbers. Famous creators like Matpat of The Game Theorist, Tom Scott, Seth Everman, and more are stepping away from uploading videos on YouTube. These exits mirror the challenges creators face in the digital world.

One potential reason is that YouTube isn’t as appealing as it used to be. The platform has changed since its early days, and not everyone likes the changes.

Creators are now at a crossroads. They must either keep their content production lean or go all out. This dilemma often leads to burnout as creators struggle to find the right balance.

Plus, the constant demand to be on YouTube can wear creators out. The internet is always changing, and creators have to keep up, which can be tiring. Despite attempts to prioritize self-care, many creators struggle with anxiety, stress, and creative blocks.

Over time, creators may lose their passion for making YouTube content. What was once a dream job can start to feel like just another task, as Tom Scott pointed out that “a dream job is still a job.”

In my view, YouTube is like anything else—it matures. Since most of the quitting creators are experienced YouTubers, it’s natural for them to want to move on, similar to retirement.