Context Note

Company culture refers to the shared values, behaviors, and norms that shape how people work and interact in an organization. In the past, culture was often overlooked, but today many companies focus on culture to attract talent, improve engagement, and support business goals. Culture now plays a key role in how employees experience work and how companies succeed.

Speaking Practice

1. What is the video about?
2. Why do you think company culture has become a common topic in business discussions today?
3. How might a strong company culture affect how employees feel at work?
4. Do you think company culture is more influenced by leadership actions or by everyday interactions between employees? Why?
5. What part of company culture would you find most important if you were choosing a job?

Writing Practice

Write about whether company culture should matter more than salary and benefits when choosing a job. Explain your opinion with reasons and examples.